Thursday, August 12, 2010

(Mobile) Consumer's Dilemma


Google rolled out several new Android features that make choosing Android phones a lot more enticing: 
Just when people were beginning to think Google was about to join the dark side undermining us little people, Google does things like these that remind us it's still got it -- folks there actually take the time to think about how the available technology can be applied in real life and make the technology more useful, accessible, relevant, and fun to use, improving our lives in the process.  


But then, even yesterday, someone asked me over dinner which I prefer more (I've been using HTC's Incredible for about 2 months now after iPhone 3GS I had previously met an untimely demise, and I consider myself as a top 1-5% Android veteran).  Without any hesitation, I replied "Android is more powerful, but I love the iPhone more."  

Sure, this animation parody was created to poke fun at the Apple fanboys/girls, but I really can't help but feel this way sometimes.  iPhone was the device that made us mobile enthusiasts "see god" - it was the game changer that shifted the paradigm of what a mobile phone is and can be.  It actually elicits emotional response and attachment to the iPhone/Apple brand by moving us through its narrative: 

If you don't really feel anything looking at the clip above, you probably enjoy telling little kids Santa Claus doesn't exist in real life.  And the look and feel of the iPhone 4 -- zOMG.  I don't care (since I don't have one) whether the external antenna drops your calls when you hold it the wrong way.  The way its aluminum casing wraps around the sleek, modern lines of the phone itself, I die. 


So... which one do you choose?  I don't know -- I personally have seriously considered owning 2 phones just to have both (although I've come to my senses and decided not to).  2 remarks to end this rant: 


1. The smart guy, leader of the team responsible for the Android feature launch, said we're now "entering mobile supercomputing era."  I wish I thought of that phrase first.  I believe the previous dichotomy of "desktop VS. laptop" will no longer be valid.  Going forward, such discussions will veer toward "which laptop AND which phone to go with?"  I see the desktops being phased out from our every day consideration set unless you have a specific use for it (i.e. enterprise use).  Also, the question of device selection will no longer take the form of either-or (i.e. VS.), as, rightly so, there are rigorous efforts to link your PCs to your mobile phones to provide a seamless computing experience.  


2. Plea to both the Android and the iOS OS developers -- please please please x100 make your OSs compatible to each other.  As much as we understand why that exists and have lived through the Window/Mac OS dichotomy, we're older and wiser now.  You and I both know we don't need the inefficiencies that arise from the end users having to learn to use the same technology on two platforms with different rules. 

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